With the rapid development of technology, the wedding industry is also constantly undergoing digital transformation. Large LED screens not only enhance the visual effects of weddings, but also meet the needs for an immersive wedding experience. SightLED will introduce the wedding LED screen rental business guide in detail.

Is it worth investing in renting wedding LED screens?

Market demand continues to grow

According to the 2023 wedding industry report, the number of weddings held in China exceeds 8 million each year, and the average single wedding budget in first-tier cities has exceeded 200,000 yuan. As the post-90s and post-00s gradually become the main force of wedding consumption, their personalized and immersive wedding experiences demand continues to increase. LED dsplay screens have become standard equipment for more than 90% of mid-to-high-end weddings.

High profit return space

The profit return space in the LED screen rental market is very considerable. Taking the mainstream P3 LED screen as an example, the single-day rental price can reach 300-500 yuan/square meter, and the depreciation cost of the equipment only accounts for 15%-20% of the income. A set of 20 SQM LED screens can achieve an annual yield of 150%-200%, and the annual maintenance cost can be recovered in a single month during the peak season.

Highly reusable equipment

LED video screens are not only suitable for wedding scenes. You can also apply them across scenes to corporate annual meetings, concerts, exhibitions and other fields. A Shenzhen leasing company data shows that its equipment is used for 280 days a year, and the idle rate in the off-season is only 10%. High reusability makes the LED display screen leasing business more profitable and risk-resistant.

Industry upgrade window

Currently, new technologies such as 4K/8K ultra-high definition, naked eye 3D, and XR virtual shooting are driving the iterative upgrade of LED screen equipment. Early entrants can establish competitive barriers through technology generation gaps, thereby occupying a favorable position in the market. For example, a Beijing leading company has increased its market share by 40% in two years by upgrading transparent screen technology.

Five golden rules for choosing wedding LED screens

The art of balancing area selection

When you choose the LED screen size, you need to balance it according to the type of wedding venue.

Venue Type	Recommended Area (m²)	Visual Coverage (%)
Hotel Banquet Hall	12-25	60%-75%
Outdoor Lawn	30-50	80%-90%
Themed Venue	8-15	50%-60%

In addition, we recommend that you use an  fast modular design LED screen. For example, SightLED’s Quick-Connect system can be flexibly for different scenarios.

Pixel pitch

Pixel pitch is a key factor affecting the visual effect of the LED screen.

– P2.5: The first choice for high-end customized weddings (viewing distance>3m)

– P3.91: The king of cost-effectiveness (viewing distance>5m)

– P4.8: Dedicated for outdoor/large venues

According to the actual test data from a Hangzhou rental company, the reorder rate of their customers using the P3.91 screen group has increased by 35%.

Smart allocation of investment budget

In terms of investment budget, we recommend a 3:4:3 ratio. Among them, 30% is used to purchase core display units, 40% is invested in transportation and installation systems, and 30% is used as an emergency maintenance fund.

Basic services can be achieved with entry-level configuration (100,000-150,000 yuan). We recommend choosing IP65 protection level LED display, such as the SightLED outdoor rental SL series, which can reduce maintenance costs by 80%.

Acceleration strategy for profit cycle

To accelerate the profit cycle, you can adopt the following strategies:

Establish strategic cooperation with hotels and reduce customer acquisition costs through commission rebate model;

Develop wedding packages, including one-stop services such as design, equipment, and execution, to increase customer unit price;

Build a secondary agency network to expand market share and brand influence.

An operator in Chengdu achieved positive cash flow in 6 months by binding 10 star-rated hotels.

The golden triangle of rental marketing

In terms of marketing, it is best to combine online and offline to form a golden triangle:

Online: Use tiktok short videos and wedding records and other platforms for operation and promotion;

Offline: Participate in exhibitions and activities such as wedding fairs to conduct experiential marketing;

Cross-industry: Cooperate with wedding photography, wedding car rental and other industries to achieve resource sharing and mutual benefit and win-win results.

It is recommended to adopt a dynamic pricing system, with prices rising by 30% in the peak season and equipment + personnel packages in the off-season to improve profitability.

Detailed explanation of the four classic wedding LED display layout solutions

Embedded layout (budget-friendly)

Embedded layout is suitable for traditional banquet halls with low ceilings. We recommend a screen size of 4 meters × 3 meters. They take less than 2 hours to install. By embedding the LED screen into the wall or ceiling of the banquet hall, you can achieve perfect integration with the venue.

For example, a Shanghai wedding company uses SightLED 12 SQM LED screen. Combined with holographic gauze, they can create a unique visual effect. The customer unit price is increased to 28,000 yuan.

Combined layout (market mainstream)

Combined layout is the mainstream solution in the market. By combining the LED main screen with the KT boards on both sides, a layered visual effect is formed. We recommend that the area ratio of the main screen to the KT boards on both sides is 0.5:1, and a lifting system is configured to improve the efficiency of exhibition and venue adaptability.

Advantages compared to traditional solutions: exhibition efficiency increased by 40%, venue adaptability increased by 60%, and customer design satisfaction reached 92%.

Single vertical layout (high-end customization)

The single vertical layout is suitable for high-end customized weddings. The equipment requires a resolution ≥3840×2160, a refresh rate ≥3840Hz, and a broadcast control system that supports 8K materials. Through curved screens, AR interaction and other technical means, shocking visual effects can be created.

For example, a Sanya wedding company  used SightLED 20-meter curved screen + AR interaction to create a celebrity wedding worth 360,000 yuan for the newlyweds.

Discrete layout (flexible and maneuverable)

The discrete layout achieves flexible and maneuverable visual effects through technical means such as dual-screen interactive live broadcast and mobile director system. They can also be used for interactions between the main guest seats and the bride’s room, and interactions between on-site and remote relatives and friends.

Market research shows that adding side screens can increase the customer’s purchase rate of additional services by 45%. Therefore, the discrete layout has significant advantages in improving customer experience and profitability.

Value-added service innovation matrix

Digital content factory

In actual use, you can develop a wedding-exclusive material library and provide value-added services such as AI intelligent editing services. Through the digital content factory, you can provide newcomers with personalized and customized wedding visual experience.

Develop a wedding-exclusive material library (500+ templates) to meet the needs of different styles and themes;

Provide AI intelligent editing services (3 minutes to produce films) to improve production efficiency and customer satisfaction;

Build a cloud space exclusively for newcomers (3 months before the wedding content hosting) to facilitate newcomers to view and modify wedding videos at any time.

Immersive experience upgrade

In addition, you can also purchase the SightLED floor interactive screen system. They can further enhance the immersive experience of the wedding.

Realize real-time interaction between newcomers and guests;

Simulate atmospheres such as floral fragrance and ocean scent;

Generate blessing walls in real time to increase the fun and interactivity of the wedding.

SightLED Wedding LED screen solutions

SightLED is an industry-leading LED screen manufacturer. We have a variety of core products.

High refresh Rental LED Display SL-D Series

Pixel Pitches: P1.953mm, P2.5mm, P2.604mm, P2.976mm, P3.91mm, P4.81mm

– ✔️ IF Design Award 2023

– ✔️ Cabinet Sizes: 500*500mm and 500*1000mm

– ✔️ Front Service Option:

– ✔️ Combine Cabinets: Use 500x500mm and 500x1000mm together

– ✔️ Indoor & Outdoor Use

– ✔️ Removable Back Cover Box for Convenient for maintenance

– ✔️ Seamless Right Angle Installation: Perfect for unique designs

– ✔️ Dual Maintenance Options: Front or rear access

– ✔️ 3-Year Warranty: Plus 5% spare parts included

Streamlined and Lightweight  

Our D Series LED display is both lightweight and thin. The 500*500mm cabinet weighs only 7.5 kg, while the 500*1000mm cabinet weighs 15 kg, with a thickness of just 80 mm. There for, you can carry, transport, and install easily, saving you on labor costs.

Perfect Structure  

Our cabinet design prioritizes user-friendly features. It is very convenient installation and maintenance. Our accessories are built for durability, long lifespan, and stable performance.

Seamless Right Angle Installation  

You can achieve a seamless 90° right angle installation. It can help you to unique architectural designs and specialized applications.

Easy-to-Remove Back Cover  

Our optimized control box features a detachable back cover. You can remove it without tools, allowing for quick maintenance of the power supply and control cards.

Front & Rear Accessibility for Maintenance  

Our D series LED panels allow for easy maintenance from both sides. You have 100% front access, plus the option for rear service. Panels detach from the front in just 5 seconds, saving time and minimizing labor.

Curved Installation Capabilities  

The Rental SL-D series supports curved installations. You can achieve a curvature angle of 2.5° from -10° to 10°. It is good for creative immersive visual experiences.

Multiple Installation Options  

You can choose from various installation options, hanging ,concave and stack installation for different events.

High Refresh Rate  

Our screen supports a refresh rate of up to 7680 Hz. You will reduce flicker and enhanced clarity.

Conclusion:

Under the wave of digital transformation, wedding LED screen rental has evolved from simple equipment rental to visual service ecosystem. If you need such LED screens, you can choose to cooperate with companies with technical research and development capabilities such as SightLED.

In the next five years, the market size of wedding visual services is expected to continue to increase. Now is a good time, so act quickly.